Papa Albo delivers food in Naberezhnye Chelny. The bot greets with a deal, sends people to the menu and the app, and collects reviews. Seeding in public channels paid back as a same-day revenue lift.
- revenue on comparable days
- +50%
- subscribers in 2 months
- 3,395
- cost per contact
- ₽6.77
To grow the list we posted a subscribe offer in VK and Instagram*, plus seeding in VK and Telegram publics. One Telegram channel drop for ₽3,000 brought almost 450 subscribers. A contact cost ₽6.77. Revenue on the same weekdays rose 40–50%.
In 2 months this setup added 3,395 subscribers.
What the bot does
Right after start — deals, new dishes and a gift promo code for subscribing.
Menu. The button opens the site or the app — order and delivery without reciting the recipe in chat.
Deals. The bot shows live offers and sends people to use them on the site.
Contacts. Several buttons: address, talk to an operator.
App. A dedicated download button — easier to repeat an order.
Reviews. Rating and live comments sit next to the order button — that is conversion, not an “about us” page.
Pizza for a review. The bot sends the rules and a link to leave a rating. New reviews appear without a manual nudge.
Telegram channel. Extra promo codes and status of the site and the app.
Seeding in partner Telegram publics plus work with the existing audience added 3,395 subscribers in under 2 months and sales growth of up to 50%.